Beyond the Hood with Tractor Zoom
Beyond the Hood with Tractor Zoom is dedicated to helping you fuel your dealership's growth. Andy Campbell, Tractor Zoom's Director of Insights, brings you the latest on what's happening in equipment markets and dives deep into conversations with experts in the ag and heavy equipment industry.
Episodes

Mar 3, 2025
Mar 3, 2025
12 min
Andy Campbell, Tractor Zoom Director of Insights, gives a detailed summary of equipment trends for several of the top categories at the beginning of 2025. These categories include small and large row crop tractors, class 8 combines, planters, and self-propelled sprayers. Andy takes a look at changes in supply levels and turn rate, as well as dealership and auction sales data.
Small row crop tractors 00:49
Large row crop tractors 03:18
High HP tractors 05:24
Class 8 combines 07:00
Self-propelled sprayers 08:29
Planters 12:56
Get accurate equipment valuation and search for market trends on specific makes and models with Tractor Zoom Pro’s database (https://tractorzoompro.com)
Read Andy’s early 2025 planter analysis: https://www.tractorzoompro.com/our-solutions/equipment-market-trends/spring-2025-market-trends-planters-analysis

Jan 8, 2025
Jan 8, 2025
10 min
Andy Campbell, Tractor Zoom Director of Insights, gives a detailed summary of equipment trends for several of the top categories at the end of 2024 and moving into 2025. These categories include cotton pickers, headers, combines, forage equipment, tractors, and planters. Andy takes a look at changes in supply levels and turn rate, as well as dealership and auction sales data. Get accurate equipment valuation and search for market trends on specific makes and models with Tractor Zoom Pro’s database.
Find the full 2024/2025 Equipment Market Report & Insights presentation here: https://go.tractorzoom.com/lp-uem-2024-review-and-2025-market-predictions

Dec 18, 2024
Dec 18, 2024
45 min
Brad Crist, Used Equipment Manager at Shoppa’s Farm Equipment, speaks with Andy about challenges in the ag industry and explains the unique needs and demands of Texas farmers.

Dec 4, 2024
Dec 4, 2024
47 min
Andy and Kyle McMahon, CEO of Tractor Zoom, discuss technology in agriculture, the importance of data in decision-making, and the state of the ag equipment industry.

Nov 13, 2024
Nov 13, 2024
39 min
In this conversation, Andy Campbell and Don Aberle discuss the current challenges and opportunities facing Titan Machinery as they navigate the agricultural equipment market. They explore the importance of customer loyalty, the impact of pricing and inventory management, and the role of data in making informed decisions.

Oct 30, 2024
Oct 30, 2024
30 min
In this episode, Andy Campbell and John Hoffmann – used equipment manager at Atlantic & Southern Equipment – discuss the current state of the used equipment market, highlighting the challenges faced by dealerships, particularly in 2024. Hoffmann provides insights into his dealership’s history and market focus, emphasizing their expertise in higher-horsepower equipment, including Fendt tractors, application machines, and specialized sprayers.

Oct 16, 2024
Oct 16, 2024
9 min
Andy breaks down the latest equipment market trends, focusing especially on the tractor market, using valuation from Tractor Zoom Pro’s database.

Oct 9, 2024
Oct 9, 2024
53 min
Timothy Johnson, founder of Carpe Factum, joins Andy Campbell to discuss the use of data at equipment dealerships to gain insights and inform decision-making.

Sep 25, 2024
Sep 25, 2024
56 min
Taylor Carlow, Store Manager and Service Director at River Valley Tractor in Arkansas, shares his background and discusses the history of the dealership. He talks about the different market segments they serve, including residential, small construction, and agriculture. Taylor emphasizes the importance of implementing a CRM system at a dealership to improve service offerings, track customer information, and streamline processes. Looking at the roadmap for Kubota, he highlights their focus on expanding their construction line and the future of electric equipment.
One big challenge that Taylor acknowledges is the issue of creating quotes for multiple brands for dealership customers and the need for technology integration in the ag industry. The overall conversation focuses on the challenges and opportunities in the compact tractor market, and themes discussed included the impact of supply and demand on pricing, the importance of customer relationships and service, the role of marketing in reaching different market segments, and the outlook for the compact tractor market in the coming years.

Sep 11, 2024
Sep 11, 2024
9 min
Andy Campbell, Tractor Zoom Director of Insights, breaks down the latest equipment market trends, focusing especially on the tractor market, using valuation from Tractor Zoom Pro’s database.








